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Wednesday, 20 November 2013

The newest workout craze - the final solution that's a promise

Or a load of bull... again!         

Mooooorning peeps, I am up early on this one

Got my course today, remember

But had to get this blog out to you today

Would have kinda felt bad  if I hadn't

I feel that we are getting somewhere in this somewhat relationship

Dont you?

The relationship of KNOW, LIKE and TRUST

I hope that is what these daily blogs are doing!

Anyway, on to today's email 'the newest workout craze' that finally guarantees that you'll lose weight

I think I caught a glimpse of it last night just before I went bed

Virgin Active are planning on launching it in Jan 2014

Shock by the way it is going to be then

Talk about giving you yet another false promise to hang on to

Another feature with no benefits

Well, they claim it is beneficial like I read in an article in the Daily Mail

Lets see about that shall we

This is where I de bunk it and more...



Claim #1 'lose weight in your lunch hour'

I don't know about you but this is just ridiculous, they should be focusing more on the first paragrapgh

The problem with people who cant lose weight is exactly that 'no sleep, imbalance in their work / lifestyle - why would 
you add to that by adding yet another workout??

Instead I suggest you grab yourself a copy of this book

Then grab yourself this one

Claim #2 'it burns 500 calories'

At first sight this sounds great in the context of things but does this mean you can eat a chocolate bar equivalent to 500 calories and immediately burn it off from doing the workout

If only it was that easy?!

Told you about my treadmill trick right, no? well listen in

The next time you are in the gym, head to the treadmill, don't get on, just press start and watch the belt start to go round

Wait a minute or so

Now check the calorie counter, you know where it shows you how many calories you should be burning

Its clocking up some calories right

BUT the thing is, you are not on it

So, my question is, how truthful and accurate is this

My second question, where are you burning those calories from

Fat or sugar stores?

To burn fat apparently you need to be training for at least 2 hours according to the fitness and physiologist specialist - 
you know that fat burning zone they invented

Instead, get yourself a H7 Heart Rate Sensor, hook it up with the rest of the team and see how motivated you become to 
workout - our members are loving this.

Plus we can monitor your intensity 'INDIVIDUALLY'

Claim #3 'they say the exercises will be refreshed every 3 months'

So just like they are now in any giving class even the ever so popular Les Mills (Body Pump, Combat and Spin) and those outside bootcamps

Did you know, upon one muscle group being exposed to one stimuli - one movement, one kinda rep range

That's it, it needs to be given a different stimuli almost immediately after ONE EXPOSURE never mind 3 months worth.

What will happen, the body will become stagnant, results will most definitely be in reverse, you'll have to work even harder/longer (I thought this was time effecient) and diet event more

Not what the heading claimed right?

The body is clever. It adapts to rep ranges faster than exercise selection, so the reps and intensity have to change every other training session

They can no longer be the same every workout for 3 months...

Instead, try this - workout a for 15 reps, workout b for 6 reps and workout c for 12 reps

This is called undulating rep ranges - probably the daddy of all fat loss workouts

If sequenced with other attributes like, mutli directional exercises, upper and lower body, peripheral heart training, etc.

More of a balls up than a claim 'its only for a certain type of person'

So the lycra and already in shape person - the person I spoke about the other day in my email

I thought it was for people that want to lose weight

90% of people who go to the gym - go to lose weight

So again - are these big box gyms alienated these people out even though they are the core of the gym membership

And are the very same people that need our attention more than anything else.

You see, it can be catered if it was personalised

But again it isn't

It's a group class again

GENERIC OR VANILLA as I like to call it

Or NO ASSESSMENT CRITERIA again!!!!!!!

Not one program can be generic it as to be personalised, this way you can go at your own intensity

With added movement preparation and what we call pre hab/corrective exercises this should be good to go

There is no point in going hard if that means your every day life qualities suffer (low back pain, knee problems etc)

Finally, the biggest alarm bells the class and article shout at me is this

'We've finally figured that exercises should include twist, bend, squat, push, pull and lunge'

No sh?t, you've only just figured this out

Just look at the  basic human movement patterns when moving in every day life

We squat on a chair, we twist to get out of a car, we lunge when we walk up stairs, we pull when we have to carry a baby or our hand bag, we push when opening a door...

We should know this already

We have!

We knew this over 12 years ago...

That's why our programs are what we term functional

We want to get you a result but at the same time we want to improve your movement

Your stability

Your mobility

Your flexibility

your posture

the list is endless

as big as the fitness industry is if they can only just claim on this, that is ridiculous

BUT you are falling for it

Year after year

Remember they are saying this is the new 2014 miracle to weight loss

This is where you jump on the shiny new object malarkey again

Actually, I have one more point which might blow your mind

TIME is the only non renewal source that people have

So going to class for 24 minutes is a good sign that they are catching on to this

BUT what if I told you they are still far far behind in this intervention

We have known for a very long time

That a 4 MINUTE WORKOUT can be just as effective if not more than a 24 minute workout but also a 45-60 minute 
workout.

So they have a 20 minute gap to figure out how to scrap and minimise this process even more

Just like we do

We design programs on the 'time availability' that you have not the other way round.

Joe 'got a course to go to' Hanney

Ps I will try and get n email out to you soon on those stupid insanity, body vi, p90x and flabulos inventions too.

Actually, I have a funny story to share about one of these which I think you'll enjoy!

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